Priyanka gets animated for Environmental awareness,

Priyanka Chopra

Priyanka Chopra has become a part of the NDTV Greenathon initiative, which creates awareness about the environment. Piggy Chops is all set to appear in the animated music video for this initiative. This will be the first time when Priyanka will make an appearance in music video. Shankar Ehsaan and Loy, are composing the music for this video. A source says, “The idea of the video was not to be preachy, and force their views upon others but to be entertaining and light.”

Describing the concept further, the source says, “As the center of the campaign, Priyanka is depicted as being in a surreal space, a polluted, dry, barren landscape. She is in despair, looking for a solution. Just then, she sees a green sapling sprouting out of the cracked earth. She hands it to a little girl, an angel who runs into real world and hands the sapling to a bunch of ordinary, carefree young people.”

When asked Priyanka about her experience she said, “It was quite challenging because I was working with a chroma screen, I had to visualize the positioning of everything in my mind and act it out accordingly. The good part was that the NDTV team had a storyboard in place, which allowed me to visualize what I had to do, more easily. It was a first for me.”

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